Category: Under The Banner

HTML5 Ads vs GIFs: Why It’s Time to Make the Switch

Danielle Demkiw | Posted on December 12, 2024 |

Why choose animated HTML5 Banner Ads over GIFs? Ever caught yourself asking, “what’s the deal between HTML5 Ads vs GIFs?” If you’re deciding on the right format for your digital campaign, let’s break it down. Spoiler: HTML5 is where the magic happens. First Things First: What is a GIF? A GIF (Graphics Interchange Format) is [...]

Unlocking Growth: Benefits of Display Advertising for Small Businesses

Danielle Demkiw | Posted on February 19, 2024 |

Display advertising is a powerful ally for small businesses, presenting a highly effective tool with major benefits. This blog delves into how display advertising and HTML5 banners can transform the game for businesses striving for brand growth, increase brand awareness, grow website traffic, and lead generation. So, buckle up, small business champs! We're about to [...]

The Future of Online Advertising Trends: Key Insights You Need to Know

Danielle Demkiw | Posted on January 29, 2024 |

The world of online advertising is constantly evolving, with new trends and technologies emerging all the time. So, let's put on our trend-spotting glasses and explore the exciting chapters awaiting the ever-changing realm of online animated ads! Here are some key online advertising trends to keep a close eye on in the upcoming years. [...]

5 Common Digital Advertising Mistakes to Avoid

Danielle Demkiw | Posted on April 28, 2023 |

We all know that digital advertising is a must-have in any business's marketing strategy. But let's be real, even the best plans can go awry if you step into some common digital advertising traps. Don't worry, though - we've got your back! Check out our list of the most common digital advertising mistakes to steer [...]

Digital Nomads: Good for business and good for the soul

Danielle Demkiw | Posted on March 31, 2023 |

As we mark three years since the first lockdown, a friend recently jetted off for two months in Tobago to become a digital nomad. He’s airnb’d his London flat, short leased a beach front palm-fronged villa and set up his laptop under a sunshade with an uninterrupted view of the sea. Sounds magical doesn’t it? […]

How to Prepare And Rehearse for An Advertising Pitch

Danielle Demkiw | Posted on May 20, 2022 |

So, your pitch deck is finished, your meeting is set up, and you are ready to go. But how confident are you feeling in your presentation skills? Digital advertising pitches can be nerve-wracking; that’s a given. However, there’s no reason to let those nerves ruin all your hard work. Even for seasoned professionals, there’s always [...]

How to Create an Awesome Advertising Pitch Deck

Danielle Demkiw | Posted on April 20, 2022 |

We know you’ve got the skills and experience to land your next client for a digital advertising campaign. But how do you prove that when you’ve only got a few short slides and an hour with a client? Your advertising pitch deck doesn’t just need to outline what you can do. It will be the [...]

Want to Nail Your Advertising Pitch? Here’s How!

Danielle Demkiw | Posted on April 6, 2022 |

Preparing for an Advertising Pitch You've got your foot in the door and a time and place to show what you can do for a prospective client. All you need to win that upcoming advertising campaign is a killer advertising pitch - but where to start? Your pitch doesn't just need to wow [...]

The Best Banner Sizes—According to Google’s Performance Rating

Danielle Demkiw | Posted on January 6, 2022 |

We love banners of all sizes. Rich or standard, mobile or desktop, we'll take them all! Lucky for us, our projects have included HTML5 banner ad units of all sizes, from the teeny tiniest—120x30—to some pretty grand builds like a 768x1230. While we're always overjoyed to help build any specific set of HTML5 animated banner [...]

All About HTML5 Animated Banner Ads

Danielle Demkiw | Posted on December 14, 2021 |

We’re huge advocates of incorporating banner ads into your digital marketing campaign. And we love it when clients come to us for animated banner ads. Adding animation to your HTML5 banner ads only takes one good image or graphic and then layering another great thing on top! While online digital banner ads have the ability to increase brand [...]